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Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-1
Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-3
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Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-6
Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-7
Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-1
Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-3
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Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control thumbnail-image-7
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Mood Natural Deodorant, Vegan
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Tinted Coconut Lip Balm
$27
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Dry Hair
Frizz
Damaged
Colour-Treated

Goji Shake Sulfate-Free Shampoo Concentrate | Nourish + Frizz Control

$37

Clean hair that actually feels nourished. This powder shampoo activates into a rich, creamy lather that cleanses without stripping, smooths frizz at the root, and leaves hair softer with every wash. Softer days. Easier mornings. Just hair you actually want to touch.

💖 Nourishes as it cleanses
☀️ Smooths frizz, even in humidity
💪 Stronger hair, less breakage
✨ Colour-safe — no sulfates, no fading
Shampoo only $37
NEW: THE FULL ROUTINE
Smooth & Shine Hair Duo $83
Smooth & Shine Hair Duo
Set includes
  • 1 x Goji Shake Shampoo
  • 1 x Glow Boost Silicone-Free Leave-In Conditioner
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Complete Healthy Hair Set
Complete Healthy Hair Set
$119
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How does a powder shampoo work?

Just add water.

Shake the powder onto wet palms. Close the lid. Rub your hands together and it becomes a creamy paste — a freshly made shampoo, every single wash.

Like grinding fresh coffee instead of reaching for instant. No water, no heavy preservatives, no fillers we never needed.

Comb it through wet hair and watch it transform into a rich lather. After the first wash, it just feels normal.

Will this dry my hair out more?

The opposite. Many shampoos use harsh sulfates that can leave hair feeling dry, then rely on silicones to mask it.

Goji Shake uses gentle coconut-derived cleansers that lift away excess oil and buildup without stripping your hair's natural moisture.

Goji berry and hibiscus help condition as you wash, while quinoa protein smooths the cuticle so hair feels softer straight out of the shower.

No sulfates, no silicones, no stripping. Most customers notice softer, more manageable hair within the first few washes.

Do I need a rinse-out conditioner?

Honestly — it depends on what your hair's been through. Heat styling, coloring, and chemical treatments cause real damage that a shampoo alone can't undo.

But here's the problem with many conditioners: they rely on silicones for slip. It feels soft today, but builds up over time — leaving hair heavier, flatter, and more dependent on the cycle.

Goji Shake is sulfate-free, so it won't add to the damage. For some, that's enough. For hair that's been heat-styled or color-treated, pair it with our Glow Boost silicone-free leave-in conditioner — it conditions and smooths without the buildup.

Will this work for my hair?

Goji Shake is pH balanced and built around hair health from the inside. It's been used across straight, wavy, curly, coily, fine, thick, frizzy, and colour-treated hair.

Here's what to expect for your hair:

  • Dry or damaged: softer, less brittle, wash after wash — because nothing is stripping it.
  • Frizzy hair: quinoa protein smooths the cuticle, so hair resists humidity and looks less puffy.
  • Colour-treated: no sulfates means your colour stays vibrant longer.
Buy it with
Mood Natural Deodorant, Vegan upsell image-1
Mood Natural Deodorant, Vegan
$28
ADD
Tinted Coconut Lip Balm upsell image-2
Tinted Coconut Lip Balm
$27
ADD

Built for hair that's
been through a lot

Heat, colour, chemicals — your hair takes a lot. Sulfates strip what's left, silicones coat the damage to hide it. Goji Shake does neither. It gently cleanses and nourishes it back.

Built for hair that's
been through a lot

Heat, colour, chemicals — your hair takes a lot. Sulfates strip what's left, silicones coat the damage to hide it. Goji Shake does neither. It gently cleanses and nourishes it back.
HOW IT FEELS ✨

Hair feels soft after rinsing - hydrated, not stripped or coated.

HOW IT SMELLS 🍊

Orange, grapefruit and ylang ylang. Warm, bright, a little indulgent.

WHAT YOU SEE 😍

Healthier hair, wash after wash.

Nourished, not just treated.

We took the water out
so you get more of what works
Powder shampoo isn't just fun—it works better. No water means more of the good stuff in every wash, and none of the harsh preservatives that can irritate sensitive scalps.
Goji Berries
Goji Berries
Nourishes dry, damaged hair from first wash
Quinoa Protein
Quinoa Protein
Seals the cuticle
for less frizz
Argan Oil
Argan Oil
Softens & adds shine
Hibiscus
Hibiscus
Softens without coating or weighing down
Goji Berries
Goji Berries
Nourishes dry, damaged hair from first wash
Quinoa Protein
Quinoa Protein
Seals the cuticle
for less frizz
Argan Oil
Argan Oil
Softens & adds shine
Hibiscus
Hibiscus
Softens without coating or weighing down
 

Hydrating wash for softer, shiner hair. Colour-safe.

Sulfates strip. Silicones mask. It's a cycle that keeps you buying more without fixing anything. Goji Shake breaks it — so your hair actually feels softer and healthier over time.

BeforeAfter

FIRST WASH:

Clean and soft — not stripped, not squeaky. You might feel your real texture for the first time.

WEEK 2–3:

Frizz calms. Hair bends instead of snapping. Less tangling, easier styling.

WEEK 4+:

Smoother, shinier hair that holds its shape. Less product needed, more good hair days.

Results vary. Give it 3 weeks — your hair took years to get here.

Not All Sulfate-Free Shampoos Are Created Equal
US
THEM
No sulfates, no stripping
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100% active - zero water or filler
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Silicone-free. Nourishes, never coats.
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Hair improves over time
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Carry-on friendly
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  • 5 stars: 115 (74%)
  • 4 stars: 20 (13%)
  • 3 stars: 6 (4%)
  • 2 stars: 9 (6%)
  • 1 star: 6 (4%)
Some of the reviews shown are from related products the merchant grouped with this one.
C
Customer

It is excellent; my daughter and I really love it. It is lightweight and makes combing easier, leaving our hair shiny and soft.

A
Anonymous (Hong Kong)
How effective was the product?: Great
What are your concerns?: Thinning Hair, Limp and lifeless hair
What is your hair type?: Straight hair
Age: 30 to 44
What improvements have you noticed?: Improved volume, Healthier hair and scalp
I recommend this product: Yes
I bought 3 bottles so far, the products itself

I bought 3 bottles so far, the products itself is good and after use the hair feels very great. But problem is the products get humidified easily. I tried to take it out of the shower area every day after use, but it still have clumps and it’s impossible to shake it out when it’s all clumped up. I wash my hair twice a day and the morning time is rushed, so because the products are clumped i feel like it’s hard to use, and I ended up having to use the normal type of shampoo in the morning. I wish this problem can be solved somehow. All three of my products had the same problem.

Hi! Thank you so much for coming back to us three times and for taking the time to share your feedback.

We completely understand how frustrating this must be, especially on rushed mornings. Because our shampoo is powder-based, it can be sensitive to humidity in the air alone — even outside the shower. Ideally, storing it somewhere outside the bathroom altogether keeps it in the best condition.

One thing that can help right away: use a clean, dry chopstick to gently break up the clumps inside your current bottles — it works really well and so that nothing goes to waste! Closing the lid immediately after each use and keeping it away from steam can also help prevent clumps forming.

If you have any other questions, feel free to DM us or drop us a DM at care@coconutmatter.com , we're always happy to help!

S
Steph B. (Philippines)
How effective was the product?: Great
What are your concerns?: Thinning Hair
What is your hair type?: Straight hair
Age: 45 to 59
What improvements have you noticed?: Smooth and Soft Hair
I recommend this product: Yes
Love it

Love the smell of the hero deo and matcha shake shampoo makes my hair healthy 💗

P
Pia M.F.
How effective was the product?: Great
What are your concerns?: Dandruff, Thinning Hair, Scalp Itching and Irritation
What is your hair type?: Coloured or Bleached Hair
Age: 45 to 59
What improvements have you noticed?: Improved volume, No dandruff, Healthier hair and scalp
I recommend this product: Yes
Amazing result by far

I tried so many shampoos and now I must say this really works. I just used it only a week now and it works wonder. I truly thank you from the bottom of my heart. It worth every penny. I love it ❤️❤️

G
Gerly V. (Philippines)
How effective was the product?: Great
What are your concerns?: Thinning Hair
What is your hair type?: Straight hair
Age: 30 to 44
What improvements have you noticed?: Less shedding
I recommend this product: Yes
Helps my thinning hair

I can say there is indeed less shedding. Though I noticed that without my usual hair conditioner, it can make my hair frizzy and less smooth

J
J.Aini (Singapore)
How effective was the product?: Great
What are your concerns?: Oily/Greasy Hair & scalp, Scalp Itching and Irritation, Limp and lifeless hair
What is your hair type?: Naturally wavy / curly Hair
Age: 45 to 59
What improvements have you noticed?: Improved volume, Less shedding, Hair growth , Healthier hair and scalp
I recommend this product: Yes
For hijab lady

Been using the matcha shampoo for more than 2 years. Last January I start to wear hijab. I’m so worry of sweaty hair since I live in hot Singapore weather, but it turns out I still feel fresh, no itch and my hair doesn’t smell of sweat at all.
Will keep using the shampoo as it easy to bring anywhere cause I don’t have to carry extra conditioner.

G
Gauthier
How effective was the product?: Great
What are your concerns?: Thinning Hair
What is your hair type?: Straight hair
Age: 30 to 44
What improvements have you noticed?: Smooth and Soft Hair
I recommend this product: No
Nice product but ineffective packaging and/or form

I really like the product, but I can barely use it after a month, because the powder makes lumps that clogs the holes and almost nothing comes out when I shake it.

Thank you for sharing your experience. We’re so sorry to hear about the issue you’ve faced. We designed the shaker packaging to make it easy for users to dispense the powder, but it does require a bit of care to avoid water getting inside.

To prevent clogging:
Avoid opening the bottle under the shower.
Always close the lid immediately after using.
If the inner tray gets blocked, remove it in a dry environment, wash and dry it thoroughly, then place it back in the bottle.

We truly appreciate your feedback and are always working to improve!

Z
Z.O. (Philippines)
How effective was the product?: Great
What are your concerns?: Dry and dull, Dandruff, Oily/Greasy Hair & scalp, Scalp Itching and Irritation, Limp and lifeless hair
What is your hair type?: Coloured or Bleached Hair, Naturally wavy / curly Hair
Age: 30 to 44
What improvements have you noticed?: Smooth and Soft Hair, Longer lasting colour, No dandruff, Healthier hair and scalp
I recommend this product: Yes
It really works!

My husband always complains about his itchy scalp and dandruff fall whenever he wears dark clothes. We tried Matcha Shake, and after a few days the itchiness reduced, and after a few weeks, the dandruff eventually disappeared as well :D, his scalp looks much healthier now!

Dear ZO

That's fantastic news! We're so glad to hear that the Matcha Shake has made such a positive difference for your husband's scalp health and that both the itchiness and dandruff have significantly improved. Thank you for sharing your success with us—it's always rewarding to hear how our products are helping!

Love,
Diane

A
Abbey R. (Philippines)
How effective was the product?: Great
What are your concerns?: Dry and dull, Dandruff, Oily/Greasy Hair & scalp, Scalp Itching and Irritation
What is your hair type?: Permed / straightened Hair
Age: 19 to 29
What improvements have you noticed?: Smooth and Soft Hair, Healthier hair and scalp
I recommend this product: Yes
I love the shampooo!

Aside from being a sustainable eco-friendly product,
I love that the shampoos work as they intended to. As someone who suffers from itchy scalp and dandruff the Matcha Shake cleansed and made my scalp feel clean and fresh again ❤️ Also my hair is damaged from hair salon treatment and the Goji Shake keeps my hair smooth and soft as well! These shampoo deserves much more recognition!

Dear Abbey

Thank you so much for sharing your love for our shampoos and helping to spread the word! It's people like you who help others see that a gentle, nourishing cleanse with antioxidants can effectively address itchy scalp and dandruff, without harsh chemicals. We're grateful for your support in getting the message out there!

Love,
Diane

P
Patricia E.L. (Philippines)
How effective was the product?: Great
What are your concerns?: Frizz, Split end / Breakage, Thinning Hair, Oily/Greasy Hair & scalp
What is your hair type?: Straight hair
Age: 19 to 29
What improvements have you noticed?: Improved volume, Less shedding, Smooth and Soft Hair
I recommend this product: Yes
Best Shampoo I’ve Tried

Due to stress and weather conditions, my hair has become to brittle, frizzy with so much hair fall. However, ever since I started using Coconut matters powder shampoo, I felt my hair has become stronger and healthier. The hair fall has lessened as well. I love that it’s powder as well, makes shower time fun.

Dear Patricia

It's great to know that your hair fall has lessened and that you're enjoying the unique powder formula. We're delighted to contribute to a fun and rejuvenating shower time. Here's to many more good hair days ahead!

Love,
Diane

C
Czarina T. (Philippines)
How effective was the product?: Great
What are your concerns?: Dry and dull, Frizz
What is your hair type?: Straight hair
Age: 19 to 29
What improvements have you noticed?: Less shedding, Smooth and Soft Hair
I recommend this product: Yes

The first thing that caught my attention was the packaging. The powder shampoos come in pastel-colored bottles that are recyclable. The application process is a unique experience. You sprinkle the powder onto your palm, add a bit of water, mix, and watch it transform into a creamy lather. It’s a fun process that allows you to control the amount of product you use, reducing waste. As for the results I’ve observed, I must say that this does the job nicely. It worked up a lather just as well as any liquid shampoo, except that it doesn’t form excessive amounts of bubbles since it’s sulfate-free. It cleaned my hair thoroughly, leaving it feeling refreshed and light.

Dear Czarina

So happy you're vibing with the cute pastel bottles and enjoying the shake-and-lather magic of our powder shampoo! No sulfates, just fabulously clean and bouncy hair – that's what we're all about. Thanks for getting sudsy with us and keeping it earth-friendly!

Love,
Diane

C
Czarina T. (Philippines)
How effective was the product?: Great
What are your concerns?: Dry and dull, Frizz
What is your hair type?: Straight hair
Age: 19 to 29
What improvements have you noticed?: Smooth and Soft Hair
I recommend this product: Yes

Between the two variants, I like this Goji Shake better (even if I haven't had my hair undergo any treatment). I noticed that my hair feels softer and healthier when I’m using it.

Dear Czarina

It's awesome to hear that the Goji Shake has won you over! We're super glad it leaves your hair feeling softer and healthier—that's the Coconut Matter magic at work! Keep enjoying the good hair vibes.

Love,
Diane

P
P.L. (Singapore)
How effective was the product?: Great
What are your concerns?: Frizz, Colour Fading
What is your hair type?: Naturally wavy / curly Hair
Age: 45 to 59
What improvements have you noticed?: Improved volume, Hair growth , Smooth and Soft Hair, Longer lasting colour, Healthier hair and scalp
I recommend this product: Yes
Eco-friendly shampoo

I've been using the powder Shampoo for more than 2 weeks, it takes a while to get used to this idea of a powder Shampoo but I'm happy that it does lather easily with the right amount of water added while washing my hair. A good option to bring for travelling too!

Dear P.L

Thanks for persevering with the new powder format—it's a change, but one that lets us deliver a formula harnessing advanced botanical science without watering it down. Your willingness to embrace this innovation supports not just your hair health but also our planet. So happy it's working out for you and becoming a travel staple!

Love,
Diane

J
J.C. (Philippines)
How effective was the product?: Great
What are your concerns?: Thinning Hair, Oily/Greasy Hair & scalp, Colour Fading
What is your hair type?: Coloured or Bleached Hair, Straight hair
Age: 30 to 44
What improvements have you noticed?: Improved volume, Healthier hair and scalp
I recommend this product: Yes
This revolutionary product redefines clean and nourished hair

This mild shampoo, enhanced by the strength of coconut and strong antioxidants, leaves hair feeling balanced and refreshed after cleaning, conditioning, and moisturizing. When activated with water, this sulfate- and silicone-free, powder-to-foam shampoo forms a rich lather.

Dear JC

We're glad you're feeling the benefits our shampoo has been designed for. Thank you for embracing advanced botanical science for hair care.
Enjoy your journey to healthier hair.

Love,
Diane

Fewer days,more good hair days

Two considered steps, each doing the work of many. No shelf full of bottles. No guesswork.

Goji SHAKE
STEP ONE
Goji SHAKE
A wash that nourishes as it cleans. Sulfate-free + pH-balanced.
GLOW BOOST
STEP TWO
GLOW BOOST
Weightless oil that smooths, shields frizz, and nourishes — never coats.
SHOP ROUTINE